What we offer

What we believe

Salisbury Ward Associates – words for business

Welcome to our website. It tells you who we are and what we do.

If you run a business, you will certainly use the written word – in letters, in print and probably on the web. Maybe it takes up too much time or the results are not as good as they should be. If writing is not your core business, we can help.

Presenting your company in writing is what we do best: we find the right words for business – in print and on the web – leaving you to do what you do best.

Poorly conceived and badly executed writing leads to mistakes and confusion. It costs business time and money.

‘Industry loses an estimated £4.8 billion a year because of poor literacy and numeracy skills.’
DfEE, 2001

'The Passport Office found 52% of people sending in a passport application form could not fill it in properly. However, when they redesigned and rewrote the form in plain English, only 3% of people failed to fill it in properly. The new form saves 370,000 hours of administration a year.'
Cost savings from plain language, by Nick Wright